How to SEO Title Tags | 9 Rules | Search Engine Optimization

The title tag is the one tag that is a huge opportunity to properly introduce your page to both human users (via SERPs) and for building keyword relevance to search engines.

In this episode, I share 9 rules that you must follow to use title tags to improve your search engine rankings on your online content, especially your blog posts.  Follow these rules and come up with a plan that will help you stay consistent and rank higher.

For more on this subject, read my blog post  “9 Rules to Raise Search Engine Rankings” 


1.  The Art of SEO: Mastering the Art of Search Engine Optimization by Eric Enge, Stephen Spencer, Rand Fishkin, Jessie C. Stracchiola

2.  SEOMoz

Every two years, Moz surveys the opinions of dozens of the world’s brightest search marketers and runs correlation studies to better understand the workings of search engine algorithms. We gather this data to gain insight into the factors that may help—or hurt—a website’s visibility in search engines. Note that these factors are not “proof” of what search engines use to rank websites, but simply show the characteristics of web pages that tend to rank higher.

This year, Moz surveyed over 120 leading search marketers who provided expert opinions on over 80 ranking factors.  Here is the link:


The Art of SEO: Mastering the Art of Search Engine Optimization by Eric Enge


Download the transcript for Episode 64


Download this episode of my SMARTER ONLINE MARKETING PODCAST


Please leave an honest review and rating. I read them all and value your input.


If you have any questions you’d like me to answer, or tips, suggestions or other comments about this episode, you can post them in the comments section below.


And if you liked this episode, you can share it using the Share buttons below. Thanks!

blue line of dots 300



If so, please join others who receive exclusive weekly online marketing tips – visual marketing, social media, SEO and more, and get a FREE COPY of my Ultimate Cheat Sheet: The 5 Proven Steps for Using Social Media and Visual Content for Engagement and Profit.

Subscribe to my mailing list

2 comments on “064 How to SEO Your Title Tags – 9 Rules | Search Engine Optimization

  1. Marilyn young

    Hi Vicki
    I want to let you know i really learned a lot about the title tags – thank you. I have listened to most of you podcasts and you do a great job of educating in an understandable way. I have a 30 year old business and outdated website that needs to get up to speed. We are looking at the americommerce website platform – do you have any opinions on this? .
    FYI -I listen to your podcasts on the drive to work – but use the podcast app – if I try to go to itunes to leave you a good review… It redirects me back to my subscribed podcast app. So this is my first contact to you. Keep up the education and best wishes to you on your expected child

    1. Vickie Siculiano

      Hi Marilyn! So Happen to hear from you – thank you for posting your comment. Unfortunately the only way iTunes will take a review is on the desktop version, not mobile. Here is a link directly to the review page for you: – That will definitely work for you, but only on desktop. Thanks, Marilyn! I responded to your question on the next podcast, airing at 6am on Tuesday morning – hope it helps~ 🙂 Have a fantastic weekend. Vickie Join me at http://facebook.som/saywowmarketing

Comments are closed.