SEO

Podcasting and SEO: ID3 Tags (3 of 3) SOM 118

 

ID3 tags are a great way to boost your podcast SEO. You just have to know the right ones to use.

ID3 tags are a great way to boost your podcast SEO. You just have to know the right ones to use.

ID3 tags can be used to further optimize your content by loading more keywords into your podcast than meets the eye, AND they’re free. Nobody sees your ID3 tags, except search engines, but don’t underestimate the power of the ID3 tag for podcast SEO.

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Podcasting and SEO – Podcast Description (2 of 3) – SOM 117

SEO and Podcasting - Podcast Description (2 of 3)

You have two descriptions that help people find your relevant content – your podcast description, and your individual episode description. This episode will focus specifically on your strategy for your podcast episode description.

 

SEO AND PODCAST DESCRIPTIONS

Your podcast description is also another crucial place for SEO, not only for web search, but podcast search engines that will serve your amazing content to your listeners’ ears. Remember, it’s all about being relevant, so use that description to include your keywords.

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SEO and Podcasting – Podcast Title (1 of 3) SOM 116

Podcast Titles are a crucial part of your podcast SEO.

Podcast Titles are a crucial part of your podcast SEO.

Podcast Titles are an important piece of the podcasting game. If you want to be found, you have to use crucial keywords in your title in a certain place.  If you already have podcasts that are live, it is never too late to go back and edit for better SEO.  See my examples below.

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110 5 Predictions for Online Marketing in 2016

There is no question that social media and how we use the internet will continue to evolve over time, nut 2016 will be more social and interactive than ever before.

There is no question that social media and how we use the internet will continue to evolve over time, nut 2016 will be more social and interactive than ever before. Here are my 5 predictions for 2016.

There is no question that online marketing continues to dominate the way that business owners are reaching out to potential customers over more traditional methods such as direct mail and cold calling. The landscape for online marketing continues to shift focus as consumers are finding new and easier ways to stay connected, and search for things that they need on the internet.

So it would stand to reason that major changes to the online marketing scene will continue to be made to quench the ever growing thirst for information and social connectivity in 2016. Based on the flow of changes we’ve seen in 2015, here are 5 of my online marketing predictions for 2016:

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104 Slideshare: 5 Simple Strategies to Make Your Presentation Go Viral

Slideshare: 5 Simple Strategies to Make Your Presentation Go Viral

Amongst the thousands of presentations on slideshare, it IS possible for yours to be irresistibly engaging.  In order to do this, you have to understand viewer behavior and the need for powerful visuals and great content.  Here are just 5 of those simple strategies you can start implementing today to make your own presentations go viral.

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