Matthew Sweetwood Interview Part 8 – Upcoming Unique Photo Projects
IN THIS VIDEO:
A video interview with Matthew Sweetwood, President of Unique Photo, who shares some exciting upcoming Unique Photo projects, including a high quality professional photobook product offering.
Vickie: I just wanted to ask you, Matthew, if there are any exciting projects that are coming down the pike for Unique Photo?
Matthew: Actually we do. We have a couple of really interesting things coming down. The problem is like, few of them are like, I don’t want to call them secretive, I’ll be careful about how we describe them. We’re going to have a very, very special photo booking product that’s going to come out where in we’re actually going to have an exclusive with one of the big manufacturers in our business. They’re going to be producing an extremely high quality photo album. We’re going to be able to offer that to our customers.
It’s a photo book. The reason it’s really relevant here is that it’s a book that businesses would want. It’s not just sort of like you go have a birthday party and you go produce sort of this amateurish photo book. This is a production quality book that professionals going to want. Something that you can hand out to corporate clients or something. This is going to be available relatively shortly. Only at Unique Photo. A couple other things we have going on here, you’re going to see a change in, I’ve been talking a lot about Panasonic, because we’re working with them.
That coffee bar area that we just talked about is actually going to be transformed. The whole corner is going to turn into what’s called a Lumix lounge. It’s going to be a place where photographers can hang out. It’s going to be better, more comfortable sitting in there. There’s going to be a continuous running Google Hangout from in there. Podcast, social media and Panasonic is working to do product launches and have photography seminars right from the floor of the store which we’ll be able to broadcast over the internet.
That’s a pretty exciting and relevant. Maybe the next time we do one of these interviews, you will come in to the store, we’ll sit next to each other. Maybe we’ll bring in some other guest. We can also do it remotely too. Not all the guest have to be on the store. We’ll actually run a Google Hangout or we can do Skype or both or whatever it is. We can broadcast this live all over the place.
Vickie: Nice. That will be awesome.
Matthew: The store is actually going to be a function like that. It’s going to be a social media place.
Vickie: I know. That’s not surprising coming from you. I was actually kind of toying with the idea of should I do this on a Google Hangout today with you, because I know you’re pretty high tech and stuff. I just wanted to test the Skype waters and see what we have going for us today. I think this worked out very nicely.
Matthew: I do too. Usually when you do a Google Hangout, unless you do a lot of pre-marketing, and I like this. We can talk about marketing. It doesn’t really necessarily offer an advantage. The advantage of doing Google Hangout is you can do it live and broadcast it to a lot of people. Basically you and I are the only ones who know right now we’re doing this. You’re going to take the podcast of this, you’re going to take the video of it, we’ll put it on YouTube. That’s where we’ll be able to broadcast it out. Google Hangout is good if you pre-advertised it and then you get people to watch live.
Vickie: It is.
Matthew: This kind of thing, I really think this is perfectly-
Vickie: I think it’s great.
Matthew: It’s really great too.
Vickie: I think one of the things that I like to do is a little post production after. I know that-
Matthew: The idea with me, because you definitely want to be able to edit me. I’m dangerous.
Vickie: Is that so?
Matthew: That’s right. You ask me to keep this G rated which I took some meds beforehand so that I can do that. I didn’t really strip down, I didn’t body paint myself, I didn’t do anything like that. I didn’t try to body paint you.
Vickie: Because, we have to look forward to something the next time, Matthew.
Matthew: I see. Okay. Next time, that’s what we’re going to do. We’re going to do a Google Hangout from my store. You and I are going to get body paint.
Vickie: I’m thinking chicken feathers.
Matthew: Chicken feathers? No. I like the body paint. It’s kind of sultry, you know, chicken feathers. I have a few people that I wouldn’t mind tarring in chicken feathers. You can save that for the third one.