4 Ways to Use Smartphone Video for your Business

4 Ways to Use Smartphone Video for Business

You’re probably already using your smartphone to capture still pictures of your world, but smartphone video is an even more powerful tool to evoke emotion and life from your smartphone.  In fact, it’s using the same smartphone camera, just a different mode – video.  And video will take your marketing and branding to a whole new level.

In Part 1 of this 3 part series, I showed you the 6 business photos your business needs.

Part 2 looked at how to take the perfect marketing selfie that you can use for marketing and promotional purposes.

In this final part of the series, I will share with you 4 very strong reasons that you need to get out of just camera mode on your phone and start cranking out some killer video on your smartphone.

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101 5 Ways Micro-Video Can Rock Your Social Media

5 Ways Micro-Video Can Rock Your Social Media

5 Ways Micro-Video Can Rock Your Social Media

What is Micro-video?

A microvideo can be a short video, a stop-and-start video strung together to be one seamless video (Instagram does this), or multiple photos put together into a video clip slideshow.  Typically, they’re made with a smartphone – simple to shoot, edit and share.

Micro-video became very popular in 2013, and continues to grow in popularity with apps like Instagram and Vine. It is a quick way to share an engaging piece of visual content, sort of like a mini-movie. Especially as social media feeds become even more cluttered with not only regular social media posting, but advertisements thrown in there, as well.

We have to do whatever it takes to keep the attention of our fans and followers, and micro-video is a great way to do this, since the average person just doesn’t take the time. Most businesses share photos and posts, but there is another way to capture your audience’s attention, so the next time you reach for your smartphone camera, bring something to life through video. Truth is, it’s very simple to do. Remember to keep them entertaining and informative.

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091 – How to Use Your Smartphone to Take Killer Video for Your Business

How to Use Your Smartphone to take killer videos for your business

This episode is devoted to showing you how you can shoot smartphone video, not specifically with a professional camera, but with a smartphone. I truly believe you don’t have to shoot professional photographs or professional video. People love who you are – an authentic. And if that smartphone camera is always by your side, they really are happy to consume the visual snippets of your life that you have to share with them of your business.

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038 Visual Marketing Secrets | Google Hangout with Alicia Dunams Recap

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38  recap of Google Hangout with Alicia Dunams on Visual Marketing for Business - Vickie Siculiano, Smarter Online Marketing podcast

In this episode, you will hear my recap of yesterday’s Google Hangout on Visual Marketing for Business with Alicia Dunams.  I was a featured expert on visual marketing, and wanted to share some tips and tricks with you for your business.


  • Why Visual Marketing is important for growing a business
  • How entrepreneurs are using Visual Marketing
  • Tips for using your smartphone photos for Visual Marketing
  • and MORE!




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